Senior Product Manager

Verathon is a global medical device company focused on supporting customers by being their trusted partner, delivering high-quality products that endure over time and ensure clinical and economic utility. Two areas where Verathon has significantly impacted patient care, and become the market leader in each, are bladder volume measurement and airway management. The company’s BladderScan portable ultrasound and GlideScope video laryngoscopy & bronchoscopy systems effectively address unmet needs for healthcare providers and meaningfully raise the standard of care for patients. Verathon, a subsidiary of Roper Technologies, is headquartered in Bothell, Washington, USA and has international subsidiaries in Canada, Europe and Asia Pacific. For more information, please visit www.verathon.com.

Verathon® is looking for a Senior Product Manager to become the newest member of our Marketing Team located in Bothell, WA. This is a part-time 30 hour a week role.  
 
The Senior Product Manager is responsible for leading new product marketing launches and lifecycle portfolio management to achieve product line growth and profitability for the Visualization Business Unit (VBU). The individual will monitor and track product success of existing products to achieve product-line growth and profitability targets.  The individual will also be responsible for driving appropriate programs to maximize market adoption as well as analyzing and reporting on monthly product performance.

• Lead and manage new product introduction marketing strategies and cross functional implementation of plans globally
• Responsible for new product performance. Recommend improvements and action steps to drive new product launch success
• Create, track, and maintain key performance indicators of NPI success
• Partner with sales to manage new product introduction training and demo deployment
• Responsible for product marketing strategy, mix, growth, and profitability performance 
• Develop marketing deliverables and sales tools (literature, brochures, website content, etc.)
• Take charge of promotions and demo effectiveness
• Initiate and drive sales campaigns to improve product performance where and when needed.
• Aid the sales organization for technical questions, solution features, pricing, and value-based justifications
• Develop and execute annual marketing plan around specific product lines with detailed plans on growing product categories
• Determine End of Sales and End of Service timelines in coordination with product planning
• Manage execution of end-of-life strategies
• Work with cross-functional teams to identify and address quality and operational issues
• Analyze product-line performance, forecast future product trends and monitor competitive activity and industry developments impacting business
• Conduct in-depth market analysis and complex problem solving to drive business results  
• Establish key performance indicators and report monthly on performance to ensure product performance is on track
• Track key competitors and lead internal communication and competitive strategies 
• Monitor and analyze customer feature requests and market trends
• Recommend product enhancements to extend the product lifecycle
• Develop strong understanding of global customer environments through customer analyses.
• Lead market research and competitive studies to be expert on buyers, buying behavior, competition, and industry trends 
• Responsible for pricing insight, competitive pricing, and annual price realignment recommendations
• Provide project leadership and best practices across product portfolio initiatives

• Bachelor’s degree in relevant field; MBA preferred
• 7+ years of product management experience in global markets, including product launch and geography specific marketing research and market adoption programs
• Collaborative skills with prior success in influencing and persuading others who are not direct reports, preferably in a matrix organization
• Proven experience in delivering results with the ability to establish competitive positioning based on market intelligence, financials, and technology drivers
• Demonstrated experience in pricing strategy and competitive positioning
• Ability to build market models and lead cross-functionally to attain model targets
• Ability to develop and execute product lifecycle strategies
• Strong analytical, organizational, and problem-solving abilities
• Outstanding interpersonal and communication skills, both verbal and written
• 20% domestic and international travel is required

 

Salary range - $107,100 to $132,900.  Please note that this role is a part-time 30 hour a week position.  The salary range is reflective of the part-time status.  (Compensation will vary based on skills, experience and location; it is not typical to be hired at or above the top of the salary range).

 

Full-time employees who are not on a commission plan are eligible for Verathon’s annual bonus plan based on company and individual performance.

 

Verathon provides a competitive benefits package including medical, dental, vision, basic life insurance, paid holidays, paid time off and a 401(k) matching plan.  For more information, please visit our complete Benefits Summary at https://www.verathon.com/US-HQ-Employee-Benefits-Summary.

Research shows that women and underrepresented groups tend to apply to jobs only when they check every box on a job posting. If you’re currently reading this and hesitating to click “Apply” for that reason, we encourage you to go for it! Even if you are not a match for this role, we may have another opportunity that may be a great fit.
 
Verathon is an equal opportunity employer and strongly supports diversity in the workplace.  We believe that diverse ideas, opinions and perspectives will build a strong foundation for success.  In order to provide equal employment and advancement opportunities to all individuals, employment decisions at Verathon will be based on merit, qualifications, and abilities. Verathon does not discriminate in employment opportunities or practices on the basis of race, color, religion, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by law.